Since 2016, Opus has designed over 10 alumni magazines for the alumnae audience at Westover School, an independent college-preparatory day and boarding school for girls located in Middlebury, Connecticut. Over the years we’ve evolved the magazine design to reflect of the school spirit and community that is so apparent when you visit the Westover campus. The magazine has received enthusiastic and positive feedback from alumnae and faculty and increased alumnae engagement.
Reports & Publications
Infographics
Marketing Materials
Magazine & Editorial Design
Icon Design
Illustration
Promotional Collateral
Because the Westover magazine needs to work for a graduating class from 1942 or last year, the biggest design challenge we faced was making decisions that accommodate a wide range of readers. We approach design with the need to be inclusive of all audiences in its visual appeal, but also from a functionality perspective. Considerations like font sizes, color contrast, and covering content that everyone would be interested in reading more about was very important to the process.
A viewbook plays a vital and early role in the recruiting process for schools. When it came to designing the viewbook for Westover, we made sure it would serve as a welcome guide for all prospective students. We created custom lettering and supporting graphics for “Come As You Are” — the key message and concept for the viewbook — that reflects the vibrant energy and uniqueness of the Westover students.
The booklet also has an extended gatefold that highlights successful alumni stories, along with fun illustrations of the students’ day, a campus map, and more.
Reports & Publications
Viewbook
Icon Design
Illustration
Inspired by the compact nature of personal journals, the viewbook was designed at a smaller size so that prospective students could more easily carry it around on campus tours. The back of the viewbook features a place for notes to be taken, and a diecut pocket folder to hold on to additional materials.
Proud to be a certified women-owned business
Proud to be a certified women-owned business
Proud to be a certified women-owned business
